The Germination Project

ECD: Dan ShepelavyArt Director: Chris Fernandez

Every now and again you get an opportunity to work on a project that is both creatively as well as personally rewarding – this is one one of those projects. The Germination Project is a non-profit we affectionately deem to be ‘in its rookie season’. This project is the result of Ajay Raju and his eponymously named foundation, who was nothing short of infectious, inspiring and tireless.

To quote the website itself:

The Germination Project aims to create a self-sustaining, and perpetuating ecosystem for Philadelphia’s next generation of leadership…

…It invites our best and brightest, regardless of circumstance, into a committed and empowered fellowship—bestowing a lifetime’s worth of opportunities in exchange for a promise by its members to pay those opportunities forward.

During this project I worked with an embarrassing number of talented people including Dan Shepelavy, the fellas at Jarv.usNeighborhood Films and plenty more.

I am beyond proud to have worked on this and excited to continue doing so as the project evolves and moves into its sophomore season.

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